This Japanese Concept Outlines 4 Questions for Finding Life and Career Fulfillment

Ikigai means having a sense of purpose in life as well as being motivated

Learn to partner with creators and build customer trust with authenticity. Join leaders from TikTok, the NBA and more at Social Media Week, May 16–18. Register now.

I know I’m not alone when I say this has been a tough year. Personally, these past 11 months have tested me like no other.

In November of 2021, I left my CMO job. Soon after, on November 30, my niece was shot during the Oxford High School shooting in Michigan. Thankfully, Kylie is still with us. She is a true survivor, and her recovery has been an inspiration for me, my family and the Oxford Community.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in